Unbiased, Real and Raw: Developer Insight and Opportunity

About the hosts:


www.developerprogram.com helps companies care for developers. Their developer portal infrastructure and support and marketing teams help fuel developers with everything they need to be both technically and business successful.



Application Developers Alliance:

www.appdevelopersalliance.org is an industry association dedicated to meeting the unique needs of developers as creators, innovators, and entrepreneurs. Alliance membership includes more than 20,000 individual developers and 100 companies.



AQuA (App Quality Alliance)

http://www.appqualityalliance.org/ is a non-profit association – run and funded by AT&T, LG, Motorola, Nokia, Oracle, Orange, Samsung and Sony Mobile – helping developers further-improve the quality of mobile apps and gain recognition as a result.

Please join us for:

Unbiased, Real and Raw: Developer Insight and Opportunity

In their 3rd year of sponsoring App Planet, developerprogram.com brings you another day of sessions that are unbiased, real and raw. This year developerprogram.com will be joined by Application Developers Alliance and App Quality Alliance, to offer sessions focusing on upcoming trends, how to leverage tools available, and the demand by consumers and enterprises on quality applications. If you are an application developer (any platform) for consumers, enterprises, or gaming, join us for insight on overcoming obstacles and industry barriers, making the most of the tools available, and creating opportunity.

View the full agenda and then click the link below to register
Mobile World Congress, Barcelona, Spain
Thursday, Feb. 28 from 9:00am-3:30pm
Theatre District, Hall 8, Theatre A




9:00-9:30 Registration and Morning Coffee
9:30-10:00 Opening Session
Welcome to the “Unbiased, Real and Raw: Developer Insight and Opportunity” program, which is brought to you by three industry leaders (developerprogram.comApplication Developers Alliance and App Quality Alliance). Learn how these organizations can help you identify opportunities and make great apps.
10:00-10:40 Industry State and Trends
Take an in-depth look at the state of the app industry. We’ll answer questions like: What are users looking for? What are the trends in the industry? What technologies are positioned to grow this year? Learn about the app industry from the experts from experts with data-driven answers.
10:40-11:20 New Tools for Developers
Emerging technologies and connected devices have opened up a new world of opportunity for developers. Hear from cutting-edge companies about what these new tools offer to developers, and the endless possibilities at hand.
11:20-11:40 Networking Break #1
11:40-12:20 So What if my App Doesn’t Work Perfectly Every Time?*
Establishing best practices, guidelines and criteria for developing applications is essential for the app economy to improve. Learn what it takes to build a beautiful, quality app and apply these practices to your own work.
12:20-13:30 Lunch
13:30- 14:10 The New Face of Developers
The image of an app developer is changing. Whether working individually, in very small firms, or for global companies, most developers are working to overcome the same challenges to deliver quality apps.
14:10-14:50 A Year in Review*
The Application Developers Alliance and App Quality Alliance will speak about their achievements over the past year – working for and with the mobile industry – with an overview of areas they’re involved in now and the next few months.
14:50-15:05 Networking Break #2
15:05-15:45 The Hard Questions
Take the opportunity to voice your opinion in the industry. What does the developer community need? Our organizations are dedicated to serving the community, and developers help guide our work.
15:45- 16:00 Closing Remarks and Raffle/Giveaway*
*    Indicates giveaway in that session